About Us

Learn about Xiangyuanxi's brand story, core philosophy, and professional team

From Daily Chemicals to TCM Aromatherapy Holistic Healing

The predecessor of the Xiangyuanxi brand dates back to 2015, with the establishment of Hunan Blachere Daily Chemical Supplies Co., Ltd. in Changsha, Hunan. Over the course of nine years of development, the brand has always been rooted in the power of natural plants, deeply cultivating the fields of daily chemicals and aromatherapy healing.

On May 31, 2024, Changsha Xiangyuanxi Health Technology Co., Ltd. was officially registered, marking a profound strategic upgrade for the brand — from the traditional daily chemical field to the new track of "TCM Aromatherapy Holistic Healing + Preventive Health Management".

The new company was founded by Wang Chunyan. As an inheritor of the intangible cultural heritage of medicinal incense making and the founder of the European Aromatherapy Institute Hunan Branch, Ms. Wang has deeply integrated TCM holistic philosophy with aromatherapy, creating a unique TCM aromatherapy holistic healing system.

The brand philosophy "Aroma Nourishing · Aroma Therapy · Aroma Wellness" runs through our products, training, and services, committed to helping modern people achieve body-mind balance, life state enhancement, and long-term health management.

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Our Mission

Safeguarding the Physical and Mental Health of Millions of Families with TCM Aromatherapy Holistic Healing

Helping modern people achieve body-mind balance, life state enhancement, and long-term health management.

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Our Vision

Bringing Aromatherapy Healing into Millions of Homes, Becoming a Global Leader in TCM Aromatherapy

Spreading the wisdom of Eastern aromatherapy to the world, allowing more people to benefit from natural healing.

What We Believe In

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Nature as the Foundation

Persisting in using natural plant-based ingredients, respecting the laws of nature, and awakening the body's natural healing power with the power of nature.

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Holistic Thinking

Guided by TCM holistic philosophy, we focus on the organic connections between body, emotions, and environment, achieving synchronized body-mind regulation.

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Inheritance and Innovation

Inheriting the intangible cultural heritage of medicinal incense making, integrating modern aromatherapy and biotechnology, and continuously driving technological advancement.

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Results-Oriented

Using clinical results and user feedback as the benchmark, ensuring that every technique and every product can withstand rigorous validation.

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Mutual Enhancement

Through our professional training system, we pass on aromatherapy healing techniques to more people, allowing the technology to serve a broader community.

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Long-Termism

Focusing on preventive management and long-term health, rejecting short-term efficacy claims, and earning users' long-term trust with sincerity.

Founder & Core Team

Wang Chunyan

Founder · Chief Healing Therapist

Inheritor of Intangible Cultural Heritage of Medicinal Incense Making Founder of European Aromatherapy Institute Hunan Branch Pioneer of TCM Aromatherapy Holistic Healing System Over 15 Years of Aromatherapy Research & Practice

Recognition & Honors

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Governing Member of TCM Chronic Disease Management Professional Committee

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Co-founded TCM Aromatherapy Clinic with the First Affiliated Hospital of Hunan University of TCM

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Essential Oil Technology Innovation Contribution Award

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Authorized Teaching Institution of European Aromatherapy Institute (AEA) Hunan Branch

Begin Your Aromatherapy Healing Journey

Contact us to get your personalized healing plan and experience the charm of Eastern aromatherapy.

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